Sr. Data Strategist

Wondros · Los Angeles, CA

Data + Analytics Partners & Advocates Posted 2 days ago

Excel
ExpressJS
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We are committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

THIS ROLE IS CONTRACT- CAN BE REMOTE BUT MUST WORK WEST COAST HOURS

“Wondros is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.”

About

Wondros translates the complex stories of the world's most innovative organizations, companies, and individuals into dynamic content that informs the culture and inspires change. We work internationally with partners in all fields of business -- from humanitarian nonprofits to public financials & health institutions from universities to retail brands.

Job Summary

The Sr. data strategist works on the Digital Research and Analytics team. They ensure data accuracy, possess a deep knowledge of data collection and tracking methods, and develop strategies to reach campaign objectives. They are the voice of the customer and help to define effective creative and the psychological forces behind metrics. They work across all marketing channels (web, social, display, email, television, print) and understand the capabilities and limits of each. Engaging, thoughtful, and detail-oriented presenter that can connect with the audience and marry the data to the strategy/execution.

CORE RESPONSIBILITIES

  • Identify research/data gaps, develop hypotheses and gain a more comprehensive view of the audience, category landscape, or opportunity at large.

  • Maintain data accuracy. Expert level cleaning and combing through large data sets.

  • Partner with creative teams – helping to guide and inspire them at every touchpoint – from brief development to briefing to ideation, etc.

  • thorough and thoughtful analysis of business/brand, category, consumer, and cultural trends that highlight opportunities for clients’ businesses and inform strategic output

  • Translate information into inspiring insights and actionable strategies – responsible for development of briefs, narratives, frameworks, and optimization recommendations for brands

  • Build wireframes for dashboards and articulate the data-inputs to create them.

  • Be a team player. Show initiative on where you can add value throughout projects and across various brand teams. Look for new opportunities where strategy can play a pivotal role for the brand. Work collaboratively with the creative, account, and media team to support their needs.

QUALIFICATIONS AND EXPERIENCE

  • Bachelor’s degree. Marketing, business administration, math, or communications preferred

  • Minimum 4 years of data or strategy experience within a creative agency

  • Demonstrable research knowledge - working with both primary and secondary research as well as qualitative and quantitative methodologies/data

  • Expert-level knowledge of Excel (pivot tables and equations)

  • Familiar and comfortable with a broad range of approaches for building brands including creative assets audit, media allocation recommendations, customer journey, communications/connections planning, social media, influencer marketing, etc.

  • Able to combine rigor with reduction. Taking on a comprehensive approach to information, while being able to distill it down to the most poignant insights and opportunities.

  • Comfortable with public speaking and strong presentation abilities

  • Strong presentation software (Google Slides, PowerPoint, Keynote) expertise - including, but not limited to, an eye for design and understanding how to communicate visually

  • Capable of managing and working on multiple projects within tight deadlines

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